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Puns have a long-standing history in marketing, advertising and public relations campaigns – and when done right can be a viral moment waiting to happen. If done poorly or without forethought, a brand can be the laughingstock of the internet….
As part of our ongoing monitoring of trends in advertising, email marketing and public relations, NST is always looking for new ways to help clients improve their call to action (CTA). In the digital age we live in, people are…