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![Lessons From a Public Affairs Professional Turned PR Pro](https://nstpr.com/wp-content/uploads/2022/11/Kirsten-blog-image.jpg)
Lessons From a Public Affairs Professional Turned PR Pro
Recently, I experienced a huge career shift, both professionally and geographically. After spending a decade working in public affairs in Washington, D.C., I moved west to San Diego, landing at Nuffer, Smith, Tucker, an established and innovative public relations firm…
![Create action](https://nstpr.com/wp-content/uploads/2021/08/hero-create-action-02.png)
Create Action: 5 Tips to Effectively Communicate with Elected Officials
Advocating in the government arena, be it local, state or federal, can be challenging. Elected officials, and their staff, are inundated with numerous tasks and requests daily, making it difficult to break through the noise and secure a meeting. When…
![Image shows the words Calm/Panic on wood blocks](https://nstpr.com/wp-content/uploads/2021/06/calm-panic-Hero-Image.jpg)
Ten ‘Landmines’ to Navigate Before Your Next Crisis
Crises come in all forms and sizes, from the nuisance lawsuit or customer complaints that go viral, to major cybersecurity breaches, sexual harassment issues, or other incidents that impact a community or take human lives. As strategic public relations professionals,…
![](https://nstpr.com/wp-content/uploads/2019/08/NS-083-V2-0819-Blog-Engaging_Elected_Leaders-1.png)
Cultivating Genuine Engagement with Elected Leaders
While most of California’s local elected officials serve only as part-time mayors and councilmembers, they are responsible for representing the interests of thousands of their fellow citizens and must educate themselves on a wide-range of policy issues. The challenge of…
![Data Breach Equals Trust Breach](https://nstpr.com/wp-content/uploads/2018/03/trust-1.jpg)
Data Breach Equals Trust Breach
We live in a confusing time when it comes to data privacy and security. While many of us want more protection and security, surveys have shown that people are willing to give that up if they understand the end benefit…