Senior Account Executive / Most Likely to Say Y’all in an Email
All the way from Raleigh, North Carolina, Kristin Skiba is a senior account executive who brings a unique East Coast perspective coupled with a keen understanding of the nuances and complexities of the public relations industry to drive measurable results for the agency’s clients. With in-house and agency experience under her belt, Kristin sports her creative mind, southern charm and love of puns to tackle any challenge she is handed.
We Asked Kristin …
What’s your favorite tool in the toolbox?
My go-to tool is the AP Stylebook – it’s my must-have reference.
What have you learned so far in your career?
Never assume – always double check if you are unsure.
What’s your proudest PR moment?
I am proud of securing client coverage in the Wall Street Journal around a sensitive but timely topic.
Where can we find you outside of work?
Exploring! As a new resident on the West Coast, I’m enjoying finding new restaurants, hikes, yoga spots and more.