Jessa Rosenthal
Account Coordinator / News Nerd
Jessa has always loved a good story, and now she’s making a career out of it. As an account coordinator, she brings equal parts dedication and humor to every project, ensuring the work is sharp and the process remains enjoyable. Before joining NST, Jessa graduated from Cal Poly, SLO with a degree in journalism and was later a part of the Capital Fellows Program in Sacramento, working at the Governor’s Office of Emergency Services in crisis communications and public affairs. While ultimately calling San Diego home, Jessa moved around a lot as a child – sparking her love of change, exploration and building new relationships – a mindset she brings to work every day.
We Asked Jessa …
What’s your favorite tool in the toolbox?
Asking the right questions and advocating on behalf of our clients.
What have you learned so far in your career?
The importance of staying curious and never getting stuck in old habits. Fresh perspectives matter!
What’s your proudest PR moment?
During my time as the fellow at the Governor’s Office of Emergency Services, I was part of the crisis communications team and directly helped survivors of the 2025 Los Angeles fires. I worked out of the Joint Information Center and Los Angeles Joint Field Office to communicate key messaging on behalf of the State.
Where can we find you outside of work?
It’s a mix! I love being at home doing absolutely nothing, but also enjoy all the activities there are to do in San Diego with my friends – beach, farmers’ markets, hiking, trying new restaurants, and everything else San Diego has to offer.
