Adriana Villa
Senior Account Executive / Miss Educada y Dedicada
Adriana knows that the best campaigns don't just reach people; they inspire them into action.
As a senior account executive, she offers clients strategic counsel across multiple sectors, with a particular strength in local media relations. But her approach goes beyond the pitch. From community engagement to paid social to influencer relations, she looks for every avenue that helps a client's story land where it matters most.
Adriana holds a Master of Arts in Mass Communication from San Diego State University — and she hasn't stopped giving back to the program that shaped her. As a fellowship alumna, she continues to support the Glen M. Broom Center for Professional Development in Public Relations, staying connected to the next generation of communicators.
We Asked Adriana …
What’s your favorite tool in the toolbox?
As someone who is launching my career, I believe your mentors can be the best tool. Asking for advice or simply observing your mentors and those around you will help you keep growing as a professional.
What have you learned so far in your career?
There isn’t always one “right” way to do everything. It is all a matter of perspective and what works best for your team, client and project.
What’s your proudest PR moment?
My proudest PR moment was advancing my PR skillset and career at NST while simultaneously earning my Master of Arts degree at SDSU, where I was recognized as the most outstanding grad student in my program.
Where can we find you outside of work?
Outside of work, I enjoy exploring San Diego, spending time at the beach or hiking, and being with friends and family.