Make Things Better
NST’s Make Things Better Initiative
Nuffer, Smith, Tucker has a longstanding history of community service in San Diego, and in 2023 we took this legacy to the next level by introducing our Make Things Better Initiative. The initiative is a reflection of the agency’s purpose to better ourselves, our partners and the world around us and through it we align with causes, organizations and areas in which our agency’s time, talent and resources can make things better. Our Make Things Better initiative runs deep, embracing the following key actions:
Key Actions
An umbrella program designed to live our purpose.
Annual plans that take aim at a new cause or initiative each year, selected by the team.
Support for individual team members to make a difference in areas that matter to them through company-matched donations and paid time off to encourage volunteerism.
NST’s 2025 Cause
Nutrition and Food Insecurity
San Diego, like many other regions, faces challenges related to food access, affordability and nutritional quality, directly affecting residents' health and resilience.
After achieving 95% team participation in 2024, the Nuffer, Smith, Tucker (NST) team voted to continue its commitment to addressing nutrition and food insecurity for its 2025 Make Things Better initiative, expanding efforts throughout San Diego County.
This year, NST will build on the strong foundation established with the Jacobs & Cushman San Diego Food Bank while exploring new partnerships that reflect and serve San Diego's diverse communities.
Together, NST is committed to Make Things Better in San Diego, and beyond.
A Look Back at Make Things Better
Read more about our past causes and partnerships below
NST’s partnership with the Jacobs & Cushman San Diego Food Bank helped us contribute to the cause of achieving nutrition and food security throughout the region. By participating in group volunteer activities, events, donations and more, we supported the food bank and the health and well-being of the San Diego community.
Highlights from our 2024 partnership include:
- Raised awareness of nutrition and food insecurity
- Packed 7,300 pounds of food at the San Diego Food Bank
- Supported the Summer Food Drive, which yielded 58 pounds of non-perishable food and funded over 8,000 meals
- Achieved 95% staff participation in one or more volunteer opportunities dedicated to the cause
- and more!
Through a partnership with the San Diego Council on Literacy, NST supported the issue of literacy in multiple ways, including group volunteer efforts, event participation and support, along with year-round efforts to raise awareness and funds for literacy in San Diego.
Highlights from our 2023 partnership include:
- Raised awareness of a worthy cause
- Nearly 150 books donated
- On-site volunteerism
- Financial contributions
- Podcast interview on @The Gap Minders
- and more!
